Market Review — New Report

1The property

Property address

Start typing the street number and name — matching sold addresses from the MLS appear as you type. The property must have a past MLS sale.

2Comparable listings optional — auto-picked if you skip this

Include: Sold Pending Under Contract Active

⌂Your home's features carried from the address lookup — correct or add anything the MLS missed

Living sq ft

Bedrooms

Bathrooms

Garage (cars)

Lot sq ft

Roof type

Changes update the adjustment grid below instantly and are used for the report's valuation. The doc will note that agent-declared features were included.

✎Comparable adjustments optional — RPR-style, values from the office schedule

Pricing method: Feature-adjusted comparables (recommended) Simple average of the comp sale prices — no adjustments

Apply my adjustment grid to the report (auto-checks when you edit — unchecked, the report uses the automatic schedule)

Suggested values come from the office CMA schedule (column C). Orange cells mark upgrades a comp's listing remarks mention — likely differences worth adjusting. Remove a comp from the analysis with the × in its column.

$Estimated seller net sheet optional add-on — Florida promulgated title rates + doc stamps computed automatically

Include the net sheet in the report

Sale price $

Listing agent comm. %

Buyer's agent comm. %

Mortgage payoff $

Annual property tax $

Est. closing date

Closing fee $

Title search $

Municipal lien search $

Association estoppel $

Other $

Seller pays owner's title policy (Treasure Coast custom) Reissue rate (prior owner's policy available)

Enter a sale price to calculate.

☰Report sections uncheck anything you don't want printed

Standard recommendation (built from the assessment) Custom message

3Brand it & generate

Brand logo (shown large at the top of the report — saved for next time)

Leave empty for the Paradise Realty FLA logo.

Agent headshot (optional — appears in the report header, saved for next time)

Agent name (as it should appear) Agent phone Signature block (one line per row — leave as-is for Joe's standard block)

Empty + a name containing “Capra” = Joe's full signed block (script logo, NHCB badge, veteran-owned line, pitch paragraph). Any other agent: enter the lines to print under “Sincerely, <name>”.

Signature image URLs (optional, comma-separated, public) I sold this home to the current owner — closing message: "I sold you this home — I know it, and this market, street by street." I sold this home before, but not to the current owner — closing message: "This was one of my sales. I know this home, this neighborhood, and the local market firsthand…" Special considerations (optional — anything the report should address)

Written into the report as a "Special Considerations" section, in the report's voice, using only verified report data — nothing is invented.

✓Final revisions edit the Google Doc by hand, then push it to the web link

Google Doc URL Web report URL to update

Your Doc edits become the web page — same link the client already has. The fields prefill automatically after a generate.

Real Estate Market Review

1The property

2Comparable listings optional — auto-picked if you skip this

⌂Your home's features carried from the address lookup — correct or add anything the MLS missed

✎Comparable adjustments optional — RPR-style, values from the office schedule

$Estimated seller net sheet optional add-on — Florida promulgated title rates + doc stamps computed automatically

☰Report sections uncheck anything you don't want printed

3Brand it & generate

✓Final revisions edit the Google Doc by hand, then push it to the web link

💡Suggestions feature requests go straight to Joe

Market Review — Sign in

1The property

2Comparable listings optional — auto-picked if you skip this

⌂Your home's features carried from the address lookup — correct or add anything the MLS missed

✎Comparable adjustments optional — RPR-style, values from the office schedule

$Estimated seller net sheet optional add-on — Florida promulgated title rates + doc stamps computed automatically

☰Report sections uncheck anything you don't want printed

3Brand it & generate

✓Final revisions edit the Google Doc by hand, then push it to the web link

💡Suggestions feature requests go straight to Joe